Welcome To The Academy. Training Begins Here.

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The Fitplans Academy is the only online fitness programme where results like this are typical


Martin Cooper

Lowestoft, United Kingdom

"Lost 5kg (0.79 stone) of bodyfat while maintaining/building muscle in under 2 weeks. Definitely heading in the right direction!"


Dominic Hemp

Lowestoft, United Kingdom

"Brilliant. Helps me keep track on everything! Has great programmes to suit your needs. Lost 1.5 stone so far using it and feel fitter, healthier, stronger and most importantly happier."


Peter Carr

Gunton, United Kingdom

"Been training with Theo for about 9 months now and the results speak for themselves! I've lost a tremendous amount of weight and put on a lot of strength and not to boast too much but I've never looked or felt better."


Sam Carr

Gunton, United Kingdom

"As someone who has been allergic to exercise for the majority of my life, this app and Theo's excellent help has helped me get fitter and stronger. From struggling with body weight squats to 20kg squats in 3 weeks! I'm starting to look and feel better than I ever did before. Easy to use and the plans are simple to follow. However, I now appreciate lifts more than ever and regret buying a car so low to the ground!"

Fitplans Academy is a roadmap and training for those who want to:


✓ Gain control of your weight

✓ Build a strong mind and body

✓ From anywhere in the world

✓ While improving the way you look, feel and move


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Gain a new clarity on your goals and discover the exact proven steps you need to take to achieve them. Learn to approach your goals with a new tenacity and stay disciplined, even if you've struggled before.

Detailed workout plan, nutritional guidelines, educational modules, and a clear path to results. No more long ineffective workouts or yo-yo dieting. 


Have the confidence to achieve great things. I'll be in your corner 7 days per week, ready to help you break through obstacles and take on new challenges.

Whatever you struggle with, we're in your corner to help you overcome obstacles as they arrive and blast through plateaus. 

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Follow the plan and enjoy the results!

Our method is tested and proven, I can't do the work for you but I'll teach you how to focus your efforts where you need them to get the best results in a simple step-by-step process.


“I now have more confidence than I've ever had.”


You probably know that there’s no “magic pill” that is going to give you instant results.

The Fitplans Academy takes work — but unlike counting points or syns in hope of weight loss or doing endless variations of exercises in health magazines — you'll discover how to focus your energy effectively to get faster results without wasting your time on things that just don't matter. It’s a process you'll be proud to complete. It's work that puts you in the driver's seat and helps you regain control of your body.


Joe Fallon

Lowestoft, United Kingdom

"My progress since I first began has been amazing and I can’t stress enough how good Theo is as a personal trainer. His knowledge is vast and invaluable and he’s pretty much the nicest guy you’ll ever meet. I now have more self confidence than I’ve ever had, and more self belief to boot. I wouldn’t hesitate to recommend Theo to anybody. "


Lewis Fields

Lowestoft, United Kingdom

"Fitplans seriously helps me out, I work a lot and knowing when I go to the gym I’ve already got laid out what I need to do really helps. I always find one of the most daunting parts of the gym is figuring out what I need to work and how I work them, and with the app it takes away all those worries and just leaves the workouts! It shows me what to do, and how to do it and gives me nice detailed instructions to help me through my routine."

“The Progression I have achieved in such a short space of time is phenomenal. Already the comments about my body have changed drastically”


Most of our members aren’t wanting to compete in bodybuilding competitions or become world famous models when they join. Instead they want to be able to achieve a body they can be proud of and feel comfortable and confident in their skin:

Enjoy nice dinners — without a long list of banned foods.
Get stronger - without massive daily gym-sesh-athons.
Feel confident in a tshirt.
Not feel self-conscious when people are taking photographs.

These are some attainable goals that make all the difference to our members, and they're a lot closer and more realistic than you might think.


Danny Batchelor

Lowestoft, United Kingdom

"The progression I have achieved in such a short space of time is phenomenal. Already the comments about my body have changed drastically. I finally have some confidence back and am actually becoming more and more proud of my body each week."

Have a question or want to talk?

Have a question or want to talk?

What happens in the Fitplans Academy?

  • 1

    Getting Started

    Learn how we do things in the FItplans Academy. Find out what stage we're starting at and which path is right for you. 

  • 2

    Find Your Path

    Whether you want to  burn fat, build strength and muscle or both, we have a path for you. Now each path is basically a framework walking you through the training, testing and achievements to take you from where you are now to where you want to be. 

  • 3

    Audit Your Lifestyle

    We'll review your diet, sleep and activity levels and help you establish where you're at and the best next steps for you. 

  • 4

    Discover Simple Nutrition

    You'll get an incredibly simple approach to eating for your goals that allows for flexibility around your lifestyle and delivers excellent results. 

  • 5

    Train For Performance

    Say goodbye to long workouts with tons of sets per body part and unfocused training approaches. Follow a simple, progressive routine to improve your performance with sets, reps, video demonstrations and workout tracking.  

  • 100

    Win For Good

    Our approach is based on education and learning through action. You learn the skills to get better and maintain your improvements. It takes work but you're investing in you. You're building a stronger body and a stronger mind. 


How much does it cost?

Fitplans currently costs just £10 per month and that's the price our members get for the life of their subscription. Prices will increase in the future but the price you sign up with is the price you pay. there's never been a better time to start!

I don't have much time, I work a lot, I have kids etc

No problem. We know how life goes. We'll tailor your plan to your pace. We deeply believe in learning through action. You’ll spend as much (or more) time doing as you are learning, achieving your goals as you go. 

You'll need to set around an hour aside each week to keep up with the basic principles of the plan but that's it! Those with biiig goals will need to put in more than this though. 

There are no deadlines and you can move from level to level at your pace. As Confucious said, "It does not matter how slowly you go as long as you do not stop."

Also, just so you know, this is an “apply-as-you-go” course. Even if your time is cramped and you can’t finish, it doesn’t mean that you won’t benefit.

Many of our students are shocked at how quickly they make back their investment.

Are my credit card details secure?

Absolutely. All transactions are securely processed and we never store credit card information.

Who is the Fitplans Academy not for?

The Fitplans Academy is for a certain type of person. Someone who knows that achieving their goals is going to take work, is willing to accept that, and wants to focus their energy effectively for maximum results in the shortest time.

There are a few people it is NOT for:

  • It is not for anyone looking for a quick-fix, a cleanse or a new 'diet'. The Fitplans Academy teaches you core principles and standards that will guide your decisions and propel you forward.
  • It is not for people looking for a babysitter. We're here to guide you, to lead you to better results, and help you adopt new standards and a better way of life; we're not here to hold your hand. You still need to take action.
  • You have significant injuries or disabilities that are hard to work around online. There are some cases where we may refund members' payments after they have completed their health questionnaire, this is only because we feel we would be doing you a disservice if we were to take you on. We'll be happy to recommend a local trainer to you if we know someone.

How does Fitplans compare to other options?

How does Fitplans compare to personal training? A fraction of the price with the majority of benefits that personal training provides and a number of benefits that it typically doesn't! 

How does Fitplans compare to weight loss services? We're half the price while providing way more support. We also teach you principles that you can keep, not a point scoring method that changes a couple of times each year. 

The truth is, there's not much out there like Fitplans. You may find a similar service at a much higher price, or you might find a service that includes some of what we do for a similar or slightly higher price but right now, there's not really any other like-for-like options out there!

Is there a contract?

There are no contracts! Fitplans is billed monthly but you have the freedom to cancel as and when you like. We do suggest you give it a fair trial, if you leave and come back, we'll review your purchase against our 'Who is the Fitplans Academy not for?' section and if we don't believe you're ready for change we may refuse your membership so we can focus our efforts on those we can help best. 

Can't I just find this information online for free?

Most likely, yes. What you won't find for free is certified, experienced trainers who will lead you through a carefully developed framework to deliver great, sustainable results.. especially for the price which we offer the Fitplans Academy for.